Romancing the Data

Romancing the Data

Amazon Kindle Store Romance Best Sellers Analysis: September 2025

Monthly analysis of the US Kindle Store Top 100 Best Sellers in Romance (Paid), including my exclusive monthly ranking.

Oct 03, 2025
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It’s time for my September analysis of the Amazon Kindle Store Top 100 Best Sellers in Romance (Paid), in partnership with market research newsletter Kindletrends.

While the first two posts in this series were free, these detailed updates are now a benefit for paid subscribers (only US$5/month or US$50/year).

I’ll still be sharing the Top 20 Ranking before the paywall, but you’ll need to be a paid subscriber to see the full list and analysis.

As a paid subscriber, you’ll also have access to the Top 100 list data I’ve compiled in Airtable—perfect for fellow data nerds who like to get into the details! Here’s a peak at what the spreadsheet/table looks like on desktop:

Preview of Top 100 list data in Airtable (desktop view)

A lot of work goes into analyzing and compiling this data, so your support is greatly appreciated!

Some links in this post are affiliate links. If you make a purchase, I may earn a small commission.

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Data Source

List: Amazon Kindle Store Top 100 Best Sellers in Romance (Paid), US Kindle Store. Data accessed from Kindletrends Romance Weekly Newsletter.1

Sales Period: September 2025

Methodology: This is an exclusive monthly ranking I’ve created in consultation with Kindletrends. It’s based on four Kindle Store Top 100 Best Sellers in Romance (Paid) lists pulled throughout the month (accessed from the Kindletrends Romance Weekly Newsletter: September 6, 14, 21 and 28, 2025), which I’ve then compiled and ranked using a sum of ranks calculation. The Monthly Top 100 list generated is the basis for the analysis that follows.


Top 20 Book Ranking

Top 20 of the Kindle Store Monthly Top 100 Best Sellers in Romance (Paid) list for September.

Top 20 Ranking - September 2025
  1. Wild Card by Elsie Silver

  2. Hot for Slayer by Ali Hazelwood

  3. The Pumpkin Spice Café by Laurie Gilmore

  4. Alchemised by SenLinYu

  5. The Surrogate Mother by Freida McFadden

  6. Regretting You by Colleen Hoover

  7. Eldritch by Keri Lake

  8. Wrong Number. Right Don. by Natasha L. Black

  9. Dating After the End of the World by Jeneva Rose

  10. The Good Girl Effect by Sara Cate

  11. Only For Tonight by Natasha Madison

  12. The Primal of Blood and Bone by Jennifer L. Armentrout

  13. The Spite Date by Pippa Grant

  14. The First Witch of Boston by Andrea Catalano

  15. Quicksilver by Callie Hart

  16. Sweet Temptation by Bella Matthews

  17. The Wolf King by Lauren Palphreyman

  18. Insatiable by Leigh Rivers

  19. Crash by Kathy Lockheart

  20. Onyx Storm by Rebecca Yarros

⬇️ Paid subscribers can see the full list below

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